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About RareCo

We lead with creativity, bridging entertainment and impact through original ideas, meaningful moments, and long-standing partnerships.

  1. Creativity.

    Bold, custom creative for events, campaigns, and experiences, from the first idea to the final execution.

  2. Entertainment.

    Deep industry relationships that bring the right talent to your stage and connect artists to moments with purpose.

  3. Impact.

    Where creativity and culture meet change. Ideas that carry meaning well past the moment.

RareCo Creative partners with brands, organizations, and teams to generate ideas and translate them into meaningful creative outcomes. As a strategic and creative partner, we lead and collaborate on ideation, shape direction and execution, whether we’re starting from a blank slate or building on an existing concept.

Learn more
Anderson .Paak, as DJ Pee .Wee, at the decks at the BAM Awards An Atlanta Falcons HBCU Fellow presents a Falcons football to a Wells Fargo leader during the Creative Currency weekend Flo Rida spraying champagne on stage at the BAM Awards The host on the BAM Awards stage under the PepsiCo logo Jeezy on stage at The Big Homecoming, in black and white A speaker in front of the Gatorade screen at the PepsiCo International Bottler Conference Jermaine Dupri at the Wells Fargo and Atlanta Falcons step-and-repeat at Creative Currency The host in a white gown on the BAM Awards stage Coach Deion "Prime" Sanders speaking at Impact Day at The Big Homecoming Guests taking photos at the BAM Awards hologram box A guest in Walmart spark sunglasses at The Big Homecoming tailgate

Brands We Built With

What We Do

From developing ideas to bringing them into the world through campaigns, content, and experiences.

We support brands across every stage of creative work, helping shape direction, expand concepts, and deliver work that connects strategically and experientially.

See the Work

Featured work

Chester Cheetah and the BAM Band on the BAM Awards stage under blue light
  • Creative Ideation
  • Talent Integration
  • Motion Graphics & Event Video
  • Live Experiences
  • Content Capture & Video

BAM Awards

Talent, hosts, signature moments, a hologram experience and show creative for PepsiCo’s Best Achievements in Marketing Awards.

The Creative Currency group around the studio table under the Creative Currency screen
  • Creative Ideation
  • Talent Integration
  • Motion Graphics & Event Video
  • Content Capture & Video
  • Campaign Development

Creative Currency

A creative platform and brand built with Wells Fargo, carried through a studio fireside and a night at Mercedes-Benz Stadium.

Students lined up outside the Walmart Makers Studio at The Big Homecoming
  • Creative Ideation
  • Talent Integration
  • Live Experiences
  • Content Capture & Video

Future Forward Experience

The Walmart Makers Studio at the festival, plus conversations with Coach Prime and Jermaine Dupri for HBCU students.

On stage at the PepsiCo International Bottler Conference
  • Talent Integration
  • Live Experiences
  • Content Capture & Video

International Bottler Conference

Photography across the conference and gala with on-site editing and delivery, plus the entertainment for an Oscars-inspired gala.

Students cheering in the stands at a Wells Fargo 365 HBCU Impact Tour stop
  • Talent Integration
  • Motion Graphics & Event Video
  • Live Experiences
  • Content Capture & Video
  • Campaign Development

365 HBCU Impact Tour

Campus stops, fan festivals, scholarships and support for HBCU bands, bringing Wells Fargo’s commitment to students.

Pastor Troy and a marching band on The Big Homecoming festival stage
  • Creative Ideation
  • Talent Integration
  • Motion Graphics & Event Video
  • Live Experiences
  • Content Capture & Video

The Big Homecoming

A RareCo creation

View collaboration

A kickoff festival, fan festivals at the classics, and a year-round impact tour on HBCU campuses.

Let’s build theexperiencetogether.

Whether it’s early ideation or work already in motion, we bring ideas to life across campaigns, content, experiences, and moments.

Contact us
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